I’m excited to share this with you.
This has made me a lot of money over the years, and I think you’ll find it valuable.
I call this “maximize revenue.”
It’s step #7 of my campaign conversion code™ method.
The nice thing is you can start using this within the next few days (or sooner.)
What “maximize revenue” means in this context is…
Leveraging the previous activity to get your client’s result faster while you immediately make more money.
I’ll show you how this works in just a second.
Knowing this can quickly increase your revenue with very little sales effort.
Here’s how this works…
I talked about step #6, Magic Moment, a few days ago.
This is where you make the first sale.
Now, step #7 is where we make the second sale.
I understand your business may not use this exact model.
Still, I recommend asking yourself this question…
“How can I use what Chris is saying in my business?”
Now, back to the second sale…
The second sale is what you sell your client after they’ve purchased the first sale.
This natural progression should lead your client closer to the result they’re after.
In my business, it looks like this…
First sale (The Idea) = Consult, Marketing Review, Engineering a new campaign, etc.
Second sale (The Work) = Writing the sales letter, VSL, emails, and building and designing the funnels or marketing site.
So, to keep it short and sweet, the framework looks like this: FS (idea) + SS (work) = $ (maximize revenue.)
If you’d like to learn more about this process, it’s covered in my book, The Campaign Conversion Code™.
Download it at…
https://go.chriskoehl.com/book
Start engineering the conversion process into your marketing today.
-Chris Koehl
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